Bradie’s Salon Styling case

2004
Manufactured plastic

The Braidies range of dolls explored “Hair you can wear” through a selection of themed doll families. Dolls and hair could be mixed, matched, and worn in your own hair.

The salon styling case was a 4th quarter product that offered styling play with a. selection of lockets to wear and a ribbon threading activity.

Client
Tomy

Company
Evolve NPD,
London, UK